Cutting-Edge Solutions Announces Merger With Pro-Active
Arlington Heights, IL (September 19, 2018) – Cutting-Edge Solutions, a division of Mechanical Music Corporation (“Mechanical Music”), a company specializing in developing premier eCommerce solutions for suppliers and retailers that share data concurrently, working together to create a reciprocal multi-store eCommerce network. The company’s “Generator” system also cost effectively repurposes product data into multiple sales and marketing channels (“multi-channel marketing”), maximizing the power of all forms of digital sales and print media creation.
The company announced it will merge it’s “Cutting-Edge Solutions” division into the the companies existing “Pro-Active”, a market leader in multi-channel eCommerce solutions for suppliers and retailers.
Bill Walzak company president and CEO of Pro-Active comments, with so many connections and integration between our “Generator” (B2B) and the many “Pro-Active” eCommerce platforms (B2C), it makes sense for us to combine the many strengths of these two divisions, and offer more sales and marketing options to better serve our customers growing need for multi-channel solutions.
Pro-Active sets the new standard for website creation, management and order fulfillment allowing music dealers to effectively compete on the Internet
Arlington Heights, IL (Feb. 06, 2008) — Pro-Active won a “Best in Show – Company to Watch” Award at the winter NAMM (National Association of Music Merchants) Show 2008, the largest music products trade show in the United States. Pro-Active was chosen as one of the “hottest” companies because of its full-featured, turnkey website solution and the highly effective suite of sales and marketing tools included within the websites built for music retailers.
A music store owner herself, Liane Rockley, of Rockley Music selected Pro-Active because she was impressed with the feature-packed program and how it can effectively help music dealers even the playing field on the Internet. She said, “As a store owner and advisor to the music industry, I have the privilege to be on the panel that selects the products and companies for the ‘Best in Show’ honors that happens at every NAMM Trade Show. During my recent search for 5 of my favorite exciting new products and companies unveiled at the 2008 Winter NAMM Show, I discovered Pro-Active and was extremely impressed with the bang for the buck this company provides music retailers.
She also commented on the built-in Affiliate Program Manager that allows dealers to offer discounts to a wide range of groups. Liane said “for example, the Affiliate Program has the ability to allow the dealer to provide a discount to a local school music program and let the director stay in the loop by logging in to see what students have bought from the website. If a dealer provides a percentage of the sales to the school’s music program, the directors can even see how much is in the account. What a great marketing tool and positive program for the community! ”
Liane went on to say that “Pro-Active and their parent company, Mechanical Music have over 25 years experience in the music industry and understands what makes dealers successful. The websites they create for dealers are attractive, easy to manage, come pre-loaded with over 100,000 vendor drop-shippable products, and allow you to easily upload your own products. They even include a suite of powerful marketing tools to better help you integrate your brick and mortar business with your website.”